D&AD Students Awards
In Book 2013
Brief:
Re-envisage the L’Artisan Parfumeur brand for the 21st Century by
creating a design solution for a new unisex range of scents
Fragrance is a storage of a lot of emotions and emotions are precious. Perfume bottles work as code lockers, but instead of numerals, there are key-associations with a scent. Once key-words are matched and segments are in right position, you can push the button to spread the fragrance. Names are built up from the combination of key-associations.
